---
title: "Privacy | FIFTYSEVEN"
url: "https://www.fiftyseven.co/privacy"
description: "This page explains what personal data FIFTYSEVEN collects through fiftyseven.co, why, and what you can ask of us."
---

This page explains what personal data FIFTYSEVEN collects through fiftyseven.co, why, and what you can ask of us.

# Privacy

Last updated: Oct 12, 2026

This page explains what personal data FIFTYSEVEN collects through fiftyseven.co, why, and what you can ask of us.

## 1. Who is responsible

PETAR STOJAKOVIC PR FIFTYSEVEN, Radnoti Mikloša 22, 24000 Subotica, Serbia; tax ID (PIB) 109697943.

For anything on this page, write to hello@fiftyseven.co.

## 2. What we collect when you browse

With your consent, we use Google Analytics 4, loaded through Google Tag Manager, to understand how the site is used: pages viewed, time on page, the referring site, device and browser type, and an approximate location derived from your IP address. Google Analytics sets cookies (_ga and _ga_*) to tell visits apart.

With your consent, we also use the LinkedIn Insight Tag to measure visits that come from LinkedIn and to see aggregated, company-level statistics. LinkedIn sets its own cookies.

With your consent, we also use Microsoft Clarity to see how pages are scrolled and clicked, through aggregated heatmaps and session recordings in which text you type is masked. Clarity sets its own cookies.

Our host, Vercel, processes technical data such as IP address, request time and browser type to deliver the site and keep it secure; this needs no consent.

## 3. What we collect when you get in touch

When you write to us, we receive your name, your email address and whatever you choose to share. We use it to reply and, if we work together, to run the engagement.

Discovery calls are booked through Calendly, which processes the details you enter there.

If you subscribe to our updates, Mailchimp holds your email address so we can send them, and every email carries an unsubscribe link.

Giving us personal data is always voluntary; without contact details we simply cannot reply.

## 4. Why we use it

To answer enquiries and prepare proposals, to deliver the work we agree on, and to understand which pages are useful and where visitors come from.

Analytics and LinkedIn measurement run only on your consent. Correspondence runs on the steps you ask us to take before a contract, and on the contract once we work together. Hosting data runs on our legitimate interest in a site that works and stays secure.

## 5. Who else receives it

Google (Analytics, Tag Manager, and Workspace for email), LinkedIn, Vercel, Calendly, Mailchimp and Microsoft (Clarity), each as our processor or under its own terms.

Some of them process data outside your country, including in the United States, under standard contractual clauses or equivalent safeguards.

We do not sell personal data, and we make no automated decisions about you.

## 6. How long we keep it

Google Analytics keeps event-level data for 2 months and user-level data for 14 months; reports are aggregated.

Correspondence is kept as long as the conversation, the engagement and our legal record-keeping require.

## 7. Your rights

You can ask for access to your data, a correction, deletion, a restriction or a copy in a portable format, and you can object to processing or withdraw consent at any time.

Write to hello@fiftyseven.co and we answer within one month. You can also complain to the data protection authority where you live.

## 8. Cookies

On your first visit, a banner asks whether you accept analytics and LinkedIn cookies. Decline keeps them off, Accept turns them on, and Cookie settings on this page lets you change your choice at any time. The site works fully either way.

## 9. Changes

When this page changes, the date at the top changes with it.